The language of staffing
“If your company is so big and impersonal that you call the people you have assets, resources, bodies, or any of the many other degrading terms available, you’re doing it wrong.”
You read this and think, I don’t even know what 37Signals does — I just want to work for them.
Source: http://37signals.com/svn/posts/2070-the-language-of-staffing
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